Senior Director, Digital Media and Content
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Melissa Kauffman is the Senior Director of Digital Media and Content for I-5 Publishing, LLC. Her primary duties focus on the content for I-5 Publishing's consumer and business-to-business websites. She has covered the pet industry in both print and online for more than 20 years, interacting with both pet owners and pet industry members. A native of Pennsylvania, Kauffman has her degree in journalism and media studies and interned for an NBC affiliate television station before turning to a life of print and online, where she combines her passion for pets with her passion for accurate, informative and entertaining content creation and SEO strategy.