Fear Free helps boost the bottom line, survey says

Ninety-six per cent of certified professionals say they would recommend the program to colleagues

Fear Free certification has a positive impact on clinics, both financially and from a client-satisfaction standpoint.

This is according to an annual survey conducted by Fear Free, which saw 82 per cent of certified clinics report an increase in revenue since becoming certified, representing a two per cent increase from the previous year.

Likewise, 86 per cent have seen an increase in client visits, up from 82 per cent from 2018, and 96 per cent said they would recommend the program to colleagues.

Other findings include:

  • 98 per cent feel patient care has improved since implementing Fear Free;
  • 91 per cent say their practice has a more positive image; and
  • 91 per cent report an increase in workplace safety.

“Since the inception of Fear Free, we’ve been talking about ‘doing well by doing good,’” says Marty Becker, DVM, Fear Free founder and Veterinary Practice News Canada columnist.  “This survey tells us professionals in the trenches are seeing that promise come true.”

Since its inception in 2016, the program has had more than 64,000 registrants from the United States, Canada, and over 40 other countries worldwide.

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