A look inside the open-hospital model of veterinary care

It’s time to let clients in — and a farewell

There is widespread recognition in veterinary medicine of the critical role clients and client communication play in patient care. Informed consent and establishing a veterinarian-client-patient relationship (VCPR) are typically legal prerequisites for providing veterinary services. On a more pragmatic level, we cannot care for our patients effectively without the understanding and engagement of their owners, as well as their consent.
Many strategies have been investigated and promoted to improve client communication,1,2 generally with the aim of improving acceptance of veterinary recommendations. In addition to specific communication strategies, establishing an effective VCPR requires building rapport and trust between pet owners and ve...


You’ve landed on a members-only feature.

If you are already a member, please log in below.

Join VPN Plus+ today to get access to this feature and more like:

  • Members-only content:
    •   In-depth case studies
    •   New protocols
    •   Detailed practice management strategies
    •   More from some of your favorite columnists like Patty Khuly and Brennen McKenzie
    •   Exclusive webinars, roundtables and videos
  • And additional benefits including:
    •   VIP discounts to VetMedTeam online education and VetCE events
    •   An annual ‘Vet Box’ full of curated products just for you!