VPN Plus+ ExclusiveFront desk fallout: why CSRs burn out fasterMay 13, 2025CSRs carry the emotional weight of client expectations and often deal with the fallout of complex or even abusive interactions. In addition to the increasing demands of digital communication—answering emails and texts, managing online reviews, and fielding social media messages—it becomes clear the role of modern the CSR is highly complex.
SPONSORED CONTENTReady to bite back against parasites? Take the test. Think you know what temperatures are too hot, too cold or just right for parasites? + Read More
Building trust: The key to better veterinary careMay 12, 2025Dr. Greg Bishop explains how clear communication and emotional awareness can help establish trust and improve client compliance, patient interaction, and practice efficiency.
Empowering your front desk team with AIMay 10, 2025Discover how AI can transform front desk operations—freeing up your team to focus on client service and patient care.
How to better utilize vet techsMay 8, 2025Proper utilization of non-veterinarian team members enables better communication, trust, efficiency, and shared workloads that aid in elevating patient care in many ways.
Get lapsed patients backMay 6, 2025In her column this month, Wendy S. Myers shares tips on how to re-engage your clients to improve patient and practice health.
VPN Plus+ ExclusiveBig vet energy, fading fastApril 24, 2025By Patty Khuly, VMD, MBAThe only photo I have on my desk at work is one a classmate snapped during my field service rotation 30 years ago last month. Dinosaur that I am, it was one of those pictures you print at the drugstore photo lab in doubles to give away to your new colleagues at graduation. In it, I'm cradling a Pygmy goat kid…and I'm beaming. It exudes "big vet energy" in the best way possible. Everyone has a picture like that—one that captures their veterinary essence in peak bloom. It represents the moment you first recognized yourself as a real veterinarian. It says, "This is what I am. This is what I do. I was made for this." If your version of this picture isn't already on your desk, it probably should be. It will keep you grounded and inspired, humbled yet exultant. When things go wrong, it'll soothe you to recall why you made the choices you did. When everything's just as you think it should be, it will boost your mood all the more. Ironically, though, it is this photo that made me realize I was ready to end my career as I knew it. Sitting at my desk, crunching …
Ditching the 'don't want list' for the 'want list'April 22, 2025Columnist, Rebecca Rose, RVT, CCC, CPEP, gives a glimpse of how veterinary professionals can shift their mindset from what they don’t want in their careers to clearly defining and pursuing what they do want.
Bad news bearers: Delivering tough conversations in the practiceApril 21, 2025Learn how to tackle difficult conversations with clarity, empathy, and a little bear-sized bravery in Dr. Greg Bishop’s latest take on veterinary communication.
VPN Plus+ ExclusiveUnderstanding the relationship between veterinarians, animal abuse, and One HealthApril 16, 2025Identifying an abused animal may help prevent the abuse or neglect of a human family member, friend, or even a stranger. This is a genuine One Health concern. Environmental factors, in addition to human and animal risk factors, play a role in the development of cruelty/neglect, and our veterinary intervention may save lives.
How to engage clients in parasite conversationsApril 3, 2025Strengthen your parasite protection messaging to keep more pets safe. Explore key touchpoints to effectively engage pet owners and boost compliance.