Connecting with clients as a pet parentSeptember 12, 2023Why not better your client communication by sharing personal experiences as a pet parent?
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Approaching pets with behavior issuesAugust 30, 2023Growing awareness among both veterinarians and pet owners about the importance of treating behavioral issues in pets, a better understanding of the root causes of undesirable behaviors, and a comprehensive approach to treating them are resulting in more companion animals being successfully treated.
Claw your way out of feline biasesAugust 8, 2023"When it comes right down to it, it is our job to make sure cat owners understand the basics of feline healthcare. Unfortunately, that is a platform I believe we have long since abdicated (if ever we claimed it) in our almighty hunt for the low-hanging fruit that is the dog-dedicated dollar."
Data-driven digital platform supports proactive pet careJuly 31, 2023The Pet HealthZone from Nationwide offers age- and breed-specific insights and trivia for free
VPN Plus+ ExclusiveBoomers, gen-xers, millennials, oh my!February 1, 2023When discussing management methods and styles, generational differences are often overlooked, but can be a huge asset to encouraging teamwork. Indeed, the backbone of the veterinary field is teamwork, so becoming knowledgeable about how individual teammates think and interact will be a benefit to management.
Tips to help clients understand costsSeptember 21, 2022Among the more challenging aspects of being a veterinarian is balancing economics and emotion when discussing care for pets. Those who dedicate their career to caring for animals are sympathetic by nature and, thus, understand the emotions involved when speaking with clients about the health of their pets. To be successful, veterinarians need to develop long-term connections with their clients.
VPN Plus+ ExclusiveA look inside the open-hospital model of veterinary careAugust 5, 2022By Brennen McKenzie, MA, MSc, VMD, cVMAOne approach I have experienced and believe deserves greater study and broader adoption, is the open-hospital model.3For most of my career, I have worked in a hospital that encourages clients to be with their pet at any time while they are in our care, whether in the exam room for a routine checkup, hospitalized in the ICU, and even during dentistry, surgery, or other invasive procedures.
VPN Plus+ ExclusivePowerful Client Communication Through Social MediaJune 24, 2022Rhonda Bell, CVPM, CCFP, addresses how client communication is more vital than ever before but also more restricted than ever. Sharing positive news and ideas is challenging right now. Where do you begin? How do you have great communication with clients when face to face dialogue is not possible for so many? This is a great opportunity to use your practice social media platforms to communicate with clients.
Coping with shockingly bad client behaviorMarch 28, 2022Everything has changed. Whether we are still curbside or taking clients in one at a time, most of us are still laboring under the pandemified conditions we have been forced to adopt.
Re-earning client trust by leading down the chain of commandMarch 28, 2022Nothing builds or destroys a client’s trust like a veterinary team available (or not available) when a pet is in crisis.
