VPN Plus+ ExclusiveWhy branding in veterinary medicine matters more than everFebruary 16, 2022By Patty Khuly, VMD, MBAWhile it may be troubling, even insulting, to be referred to in terms so crassly commercial, brands and branding are extremely useful tools to help guide your career, focus your efforts, achieve your goals, and–most importantly, I’ll argue–enhance your enjoyment of veterinary medicine.
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