Clinics focus on client retention, communication amidst cost pressuresAugust 31, 2026While veterinarians have no control over the economy or consumer sentiment, they can take steps to address clients’ concerns about the cost of veterinary care.
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VPN Plus+ ExclusiveWhat do you tell clients who complain about prices?December 16, 2025By Patty Khuly, VMD, MBASure, it’s complex, multifactorial, and not any one individual’s doing. I get this, but I absolutely believe it will be our profession’s undoing. Moreover, it’ll happen partly because we as veterinary professionals have all been at least a little guilty of willingly participating in the process.
Pet owners still underestimate costs of care, study findsJune 3, 2025A new study of nearly 5,000 pet owners highlights the growing gap between perceived and actual lifetime pet care costs—learn more in the full article.