Clinics focus on client retention, communication amidst cost pressuresAugust 31, 2026While veterinarians have no control over the economy or consumer sentiment, they can take steps to address clients’ concerns about the cost of veterinary care.
Education Center - SponsoredHow AI-Enabled Diagnostic Platforms are Buying Back Time for Veterinarians and Cliniciansby • Zoetis DiagnosticsIn the right context, AI yields the power to enhance clinical confidence and streamline decision-making – without replacing the human touch that defines the profession.
VPN Plus+ ExclusiveWhat do you tell clients who complain about prices?December 16, 2025By Patty Khuly, VMD, MBA
Pet owners still underestimate costs of care, study findsJune 3, 2025A new study of nearly 5,000 pet owners highlights the growing gap between perceived and actual lifetime pet care costs—learn more in the full article.