VPN Plus+ ExclusiveUnleashing the truth: challenging veterinary industry norms and embracing new opportunitiesJuly 6, 2023By Patty Khuly, VMD, MBAIt is high time I wrote a post on what you are doing all wrong and how we can all do better. However, before you come at me for my unspeakable hubris, please understand I speak from a place of love for animals on the planet of unflinching self-recrimination. In other words, if I tell you you’re doing something misguided and stupid, it’s because I figured it out after screwing it up first—and continually do.
SPONSORED CONTENTThe Case for Year-Round Heartworm Prevention and Affordable OptionsVeterinarians are often more than just clinicians - they’re advisors, educators, and, increasingly, financial counselors. In today’s economy, pet owners may hesitate to invest in year-round prevention due to budget constraints; but, skipping even a few months of heartworm protection can have serious consequences. + Learn More
