Informed pet owners more likely to give heartworm preventativesApril 24, 2019Pet owners who have regular and open discussions with their veterinarian are more likely to consistently give their animals preventatives. Not only that, but according to a new study by Ceva, those clients have fewer issues with their cost and actual administration. "Our research showed the most consistent users follow their veterinarian's recommended steps for preventing the disease," says Ceva's senior director of veterinary services and pharmacovigilance, Charles Johnson, DVM. "They also value and rely on their veterinarian's recommendations more than inconsistent and non-users." The study's goal was to look at why consumers don't use preventatives consistently. The results point to lack of education as the main culprit. Respondents reported they are often left uninformed about the risks and health issues their pet could experience by contracting the disease, and they are confused about how preventatives work in general. The other findings of the study are: • only 25 percent of dogs receive heartworm preventives on a regular basis; • only 33 percent of users have purchased heartworm preventives during the past year; and • one in four dog owners think they are giving a heartworm preventive, but are really just providing flea and tick protection. …
SPONSORED CONTENTThe Case for Year-Round Heartworm Prevention and Affordable OptionsVeterinarians are often more than just clinicians - they’re advisors, educators, and, increasingly, financial counselors. In today’s economy, pet owners may hesitate to invest in year-round prevention due to budget constraints; but, skipping even a few months of heartworm protection can have serious consequences. + Learn More
