VPN Plus+ ExclusiveThink 'standard of caring,' not 'standard of care'August 27, 2026By Patty Khuly, VMD, MBAClients increasingly describe feeling pressured, judged, rushed, nickel-and-dimed, or simply unheard. Veterinarians, meanwhile, describe feeling distrusted, emotionally exhausted, financially squeezed, and terrified of complaints.
Education Center - SponsoredHow AI-Enabled Diagnostic Platforms are Buying Back Time for Veterinarians and Cliniciansby • Zoetis DiagnosticsIn the right context, AI yields the power to enhance clinical confidence and streamline decision-making – without replacing the human touch that defines the profession.
Trust: A function of a purpose-driven team, part 1April 30, 2026This article begins a six-part exploration of what it truly takes to build purpose-driven veterinary team. Each function builds upon the last, but none can stand without the first.
Building trust: The key to better veterinary careMay 12, 2025Dr. Greg Bishop explains how clear communication and emotional awareness can help establish trust and improve client compliance, patient interaction, and practice efficiency.
Re-earning client trust by leading down the chain of commandMarch 28, 2022Nothing builds or destroys a client’s trust like a veterinary team available (or not available) when a pet is in crisis.
