Ultrasound distributor MedPro Imaging launched a veterinary division along with a veterinary probe repair lab and became the exclusive distributor of Siemens Ultrasound products to the veterinary market, the Waukesha, Wis.-based company reported today.
The new MedPro Vet division will be headed by former regional sales manager Neil Walendy, who was promoted to director of U.S. Veterinary Sales. Walendy has 13 years of experience selling into the veterinary market with companies including Sound Technologies and United Medical Instruments.
With the launch of the new division, MedPro will ramp up its sales and marketing efforts in the veterinary industry with the addition of new operations personnel and repair technicians, according to Keith Rubenstein, vice president of sales and managing partner for MedPro.
The veterinary ultrasound probe repair laboratory is the first of its kind in the world, according to MedPro. Repairs include micro-convex probe lens damage from needles during cystoscopy and fine needle aspiration, probe connector replacement, housings, cables, strain reliefs, arrays and re-terminate arrays.
“We saw a tremendous need for [the new division], and we invested a lot of money into setting this up – especially the transducer repair service,” said Rubenstein.
The new division will be the exclusive veterinary distributor of Siemens Ultrasound’s X300, S2000, SC2000 and S1000 ultrasounds in the veterinary market, along with new, used and demo equipment from other manufacturers.