The three Es—A strategy to win clients overJanuary 27, 2021The concept of the three Es—energy, empathy, and edification—is an important secret you can use to wow clients.
SPONSORED CONTENTThe Case for Year-Round Heartworm Prevention and Affordable OptionsVeterinarians are often more than just clinicians - they’re advisors, educators, and, increasingly, financial counselors. In today’s economy, pet owners may hesitate to invest in year-round prevention due to budget constraints; but, skipping even a few months of heartworm protection can have serious consequences. + Learn More
Empathize with clients without sacrificing your sanityMarch 6, 2018Daisy’s time had come to an end. Her little body that once followed her owners from room to room and wiggled with joy every time they came home had been ravaged by cancer. She was a shell of her former self; her owners knew it was time. As her loved ones wiped away tears, I administered the final injection.