More than one third of pet owners open to vegan pet dietsMarch 29, 2019A study by Canada's Ontario Veterinary College (OVC) has found 35 percent of pet owners are interested in feeding their pets vegan diets. Conducted in collaboration with researchers in New Zealand, the international online survey of 3,673 dog and cat owners looked at what kind of food they fed themselves and their pets. Of the 35 percent of owners, 55 percent said they would require proof a vegan diet would meet their pets' nutritional needs, would want endorsement from their veterinarian, and would want the pet food to be easily available. "While only a small proportion of pet owners are currently feeding plant-based diets to their pets, it is safe to say interest in the diets is likely to grow," says lead author, Sarah Dodd, currently a PhD candidate at OVC's department of population medicine. "People have been hearing about how vegan diets are linked to lowered risks of cancer and other health benefits in humans." The survey also found the following: • A little under six percent of owners were vegan and more than 27 percent of them already fed their pets a vegan diet; and • Seventy-eight percent of vegan pet owners were interested in …
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Wild Earth wants pets to eat environmentally friendly vegan pet foodMarch 19, 2018Wild Earth Inc. is using cultured proteins to develop clean, high-quality pet foods that are healthier, more environmentally friendly, and more humane than conventional products, according to the biotech startup company. "Wild Earth will be the first to bring cultured protein and cultured meat products for dogs and cats to market, that are nutritious, humane, and without the devastating ecological impact of factory farming," said Ryan Bethencourt, CEO of Berkeley, Calif.-based Wild Earth. "Using biotechnology gives us the ability to scale and to get a product to market safely, quickly, and affordably." The company's first cultured protein product is made from human-grade koji, the common name of the fungus Aspergillus oryzae, a microorganism found in Asian cuisine. According to Bethencourt, Wild Earth can create a range of proteins and carbohydrates, with varied textures and flavors, all with ingredients sourced, formulated, and made in the U.S. Using cultured proteins aims to avoid the risks associated with traditional animal-based proteins, Bethencourt added, referring to recent recalls as well as the environmental impact of manufacturing of pet foods. An estimated 25 to 30 percent of meat's environmental impact in the U.S. is attributed to pet food, but Wild Earth can produce at …
