The marketing dollars that your clinic invests in its website, Facebook page and ads, community events, e-newsletters, road signs and more could be wasted without the reception team’s ability to close the sale and win over new clients. A Communication Solutions for Veterinarians telephone analysis of 3,000 calls to U.S. and Canadian veterinary clinics found that 53 percent of receptionists failed to ask price shoppers to book appointments. Get proven telephone techniques to help receptionists turn more price shoppers into new clients in Wendy S. Myers’ article, which you can read here. Watch Wendy’s video on “Incentives That Attract New Veterinary Clients” below:
