Pet King Brands introduces authorized seller programMay 23, 2019Pet King Brands has implemented an authorized seller (brand partner) program to protect its distribution channels. The pet health product company says it is taking this step to protect its ZYMOX dermatology and Oratene brushless oral care enzymatic product lines from being sold by unauthorized distributors. "At Pet King Brands, we are committed to providing the best experience for both our customers and consumers of our products," says the company's founder and president, Pamela K. Bosco. "However, due to unauthorized sellers and the potential for counterfeit products on the marketplace, we have implemented our Authorized Seller/Brand Partner program to ensure the highest-quality customer experience going forward." Pet King Brands is also revising its minimum advertising price (MAP) policy to include more violation affects and subsequent enforcement actions. It is using a MAP monitoring and unauthorized seller enforcement software tool to further its investment in regulating all channels to authorized resellers. "We understand the impact an unregulated MAP environment creates for every good standing reseller," Bosco says. "This is why we are committed to taking swift action against MAP violators and cleaning up the unauthorized sale of goods online."
SPONSORED CONTENTHELP THEM FEEL COMFORTABLE IN THEIR OWN SKIN.Could the key to managing the constant itching and inflammation of canine atopic dermatitis be at the bottom of a bowl? + Learn More
Pet King Brands donates $240K in ear infection products to dogs in need August 30, 2018Pet King Brands Inc. has donated 12,000 bottles of Zymox Plus Advanced Otic-HC Enzymatic Ear Care Solution to assist animals suffering from ear infections and increase adoptions of rescued dogs. Ear infections, among the top health issues seen among dogs in animal shelters, rescues, humane societies, and animal sanctuaries across the U.S., can cause a myriad of symptoms, including pain, discharge, irritability, and even hearing loss if left untreated. "We receive stories all the time regarding the impact Zymox has had on pet ear health. We are also aware that shelters are overcrowded and under-funded with a large pet population suffering from painful ear infections," said Pamela K. Bosco, Pet King president. "We realized we could help on a large scale. We want pets to become more adoptable, sooner. Plus, Zymox is very easy to use, which reduces the demands on the shelter staff." Pet King Brands said it will continue helping to promote pet adoptions, reduce the number of homeless pets, and support pets in shelters through additional future donations.
