Why following payment card standards matters to your vet practiceJune 19, 2017Do you think your veterinary practice would survive if your privilege to accept credit and debit cards were suspended? Think about it—90 percent of your revenue comes through credit and debit card transactions.
SPONSORED CONTENTThe Case for Year-Round Heartworm Prevention and Affordable OptionsVeterinarians are often more than just clinicians - they’re advisors, educators, and, increasingly, financial counselors. In today’s economy, pet owners may hesitate to invest in year-round prevention due to budget constraints; but, skipping even a few months of heartworm protection can have serious consequences. + Learn More
Why you need to embrace digital communication in your vet practiceJune 14, 2017When a phone directory landed on my front porch last week, I tossed it in the recycle bin. Could postcards become as obsolete as the yellow pages for veterinary hospitals and suffer the same fate as that phone directory?
How one vet clinic improved flea and tick complianceMay 25, 2017Meghan Bingham, CVPM, has been with West Alabama Animal Clinic in Houston since 1996, when it was a one-doctor practice. In the past 20 years it’s grown to a nine-doctor practice with a staff of 45.
Equal pay for equal work in the vet practiceMay 25, 2017In a decision of significance to veterinary practices nationwide, the U.S. Court of Appeals for the Second Circuit has affirmed the dismissal of a veterinarian’s Equal Pay Act claim against her employer.
How vets can help with opioid crisisMay 24, 2017In 2015, 33,000 people in the United States died from opioid overdoses, according to the Centers for Disease Control and Prevention (CDC)—quadruple the number since 1999, noted Courtney Leonard, a health communication specialist with the CDC’s National Center for Injury Prevention and Control.
One vet's view of this year's conferencesMay 19, 2017Every spring I put pen to paper on the issue of veterinary conferencing. Whether my annual exertions delight, confound or dismay (I’ve heard it all), no more entertaining veterinary writing opportunities exist beyond the thoroughly engrossing topic of veterinary exceptionalism as epitomized by our profession’s largest national conferences (NAVC and WVC).
Why you need emotional intelligenceMay 16, 2017Preamble: In case you can never keep it straight in your head (pun intended), left-brain people are more logical and analytical. In contrast, right-brain people are more intuitive and thoughtful.
How to reignite your Vet team's passion ... for poopMay 15, 2017I recently called a veterinary hospital as a mystery shopper to ask what a 15-week-old puppy would need. The receptionist accurately described an exam and vaccines, but she missed the need for an intestinal parasite screen, deworming and preventatives—items that would add $88 to the visit, resulting in better patient care and revenue.
Helping clients see their pet's health issues as their ownMay 3, 2017I’m a wimp. My wife, Teresa, is a warrior. I get a canker sore inside my mouth (the size of a pencil eraser in diameter), and I gargle with salt water and directly apply a little dexamethasone cream, and then I take oral NSAIDs to further blunt the discomfort.
How to distinguish your vet practice to attract clientsApril 25, 2017Your clinic’s 2017 veterinary marketing plan should be well underway, but if your strategies are flat, here are four unique ways to get back on track.
