Why practicing best medicine helps pets and vetsFebruary 28, 2017The concerned pet owner—let’s call her Reagan—had a 15-pound, 6-year-old female poodle named Sassy. I almost always ask the genesis of a pet’s name, and Sassy was short for Sassafras, which happened to be this gourmet cook’s favorite spice.
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How to prevent last-minute pet medication emergency refillsFebruary 24, 2017It’s predictable. Every day, clients call your veterinary clinic within minutes of closing time to request a prescription refill. “My dog took his last pill this morning, and I need a refill today. I’m on the way to your hospital now. Could you wait for me?” pleads the pet owner.
How to run a veterinary back office from your front pocketFebruary 20, 2017Practice owners and managers understand the challenge of wearing multiple hats. It’s hard enough juggling appointments and client needs each day. Even if you have office staff, you still need to dedicate time to back-office duties.
How to avoid costly HR pitfalls in the vet practiceFebruary 20, 2017This is a challenging time to manage human resources at a veterinary practice. The legal landscape is ever-changing, and even innocent violations can have substantial consequences. Fortunately, it is never too late to put your HR house in order.
10 ways to make your vet practice's website shineFebruary 20, 2017We have become ADD web users. We want instant results. We demand instant page uploads. It’s getting increasingly difficult to capture an audience for more than three seconds.
How to talk about end-of-life care for petsFebruary 13, 2017Helping a client decide when it is time to euthanize their pet may appear to be straightforward. As medical professionals, we often view end-of-life cases from a purely clinical standpoint, but we may not take into account many nonmedical factors such as emotions, social issues, financial pressures or physical limitations.
7 low- or no-cost marketing strategies for your vet practiceFebruary 2, 2017Marketing can be an expensive venture for any veterinary practice, especially if you’re receiving fewer responses to the same promotional strategies. For hospital owners and managers trying to increase foot traffic without drastically increasing the marketing spend, here are several ways to do it.
How to operate a first-class veterinary practiceFebruary 1, 2017Listening to the on-hold phone messages, you would think that every practice offers the best patient care and state-of-the-art equipment. Yet we all know that reality is slightly different.
Why a lack of focus can ruin communication in the vet practiceFebruary 1, 2017A client is explaining her dog Crazy Doodle’s latest antics, which led to today’s visit for stitches. You nod and type detailed notes into the electronic medical record as the pet owner shares her story.
How do you feel about telemedicine? The AVMA wants to knowJanuary 24, 2017How do you feel about telemedicine? The American Veterinary Medical Association (AVMA) wants to know. They have been investigating how telemedicine could work for the veterinary industry. They sent a report to their board of directors and are now asking veterinarians for their input.
