#Facebook

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What happens when big veterinary merges with big data

May 7, 2019

It’s not just Facebook and Google. It’s also Big Veterinary Supplier, Inc. What do I mean by that? Data is a huge source of income for all three. So much so, they’re making use of private information we diligently collect and, in some cases, they’re using it to compete directly against us.  Veterinarians are not immune As our industry becomes increasingly consolidated, it’s also adopting some of the habits with which other industries are …

Make Facebook social media work for your veterinary clinic

March 15, 2018

Social media is an important tool for any business today, including veterinary medicine. According to Statista, more than 81 percent of the U.S. population has at least one social media account. Importantly, 68 percent of U.S. adults use Facebook, and of that group, 74 percent of them access Facebook daily. When Americans access their Facebook accounts, they spend nearly 20 minutes per session on the platform. Facebook continues to dominate the …
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