Fit from fatSeptember 21, 2017I must confess: I believe most pet owners dread hearing me suggest a weight loss plan for their pet. I also confide that I think many veterinarians tremble at the thought of proposing a weight loss plan. To further complicate matters, I believe pet weight loss is as much an art as it is a science.
SPONSORED CONTENTA Modern Approach to Parasite PreventionWith evolving parasite threats, traditional preventatives may not be enough. Discover how innovation is changing the landscape of protection. + Learn More
Equine dietary supplementsSeptember 14, 2017In the past few decades, the equine health market has seen a significant uptick of myriad supplements that purport to do just about anything that a horse might need—to support, enhance, or boost everything from hooves to intestines to joints to hair coat.
Food as medicine messagingAugust 25, 2017Therapeutic diets, increasingly part of pets’ health care regimens, are good tools at veterinarians’ disposal when addressing specific ailments. A problem surrounding these diets, however, isn’t whether they work; it’s discussing their benefits with clients.
Support veterinary clients' supplemental endeavorsAugust 16, 2017As pet owners become increasing proactive when it comes to their pets’ health, one category that surfaces regularly during veterinary exam room discussions is supplements.
How to talk to owners of obese pets for better patient resultsAugust 9, 2017A common misperception exists among veterinary professionals that addressing a pet’s obesity will offend a pet owner with obesity. This falsehood prevents many veterinarians from initiating a vital medical conversation, resulting in the avoidable suffering of untold millions of pets and owners spending countless millions in preventable pet care costs.
Beyond the Belly: The health consequences of pet obesityJuly 27, 2017During the past 20 years, I’ve heard all the clever wordplay: “Pet obesity is a huge problem!” “The number of overweight pets is growing!” “Obesity rates continue to expand!” “Weight-related medical bills are stretching pet owners’ budgets!”
How vets play a role in pet supplement market growthJuly 24, 2017Pet supplements are a lucrative part of the U.S. pet industry, racking up hundreds of millions of dollars in retail sales while helping to keep the “pets as family” trend at the forefront of the public consciousness via products that often mimic human fare.
How equine veterinarians can help demystify horse nutritionJune 14, 2017For many horse owners, perhaps nothing is more confusing than trying to figure out the “best” way to feed their horse(s). They are confronted with a seemingly endless array of do’s, don’ts, can’ts and musts that can make feeding a confusing and expensive task.
How to care for senior horsesApril 19, 2017Increasingly, as they age, horses are being kept as companion animals. (Horses can live well into their 30s, depending on many factors, including their level of care.) In fact, they are being kept longer and longer—in some cases past the time where they can engage in equestrian activities.
Veterinary advisory board to work with Blue Buffalo on advancing therapeutic nutritionJanuary 25, 2017Blue Buffalo announced the formation of an on-going veterinary advisory board to provide input on natural, therapeutic nutritional advances. The group of advisors will also focus on Blue Buffalo-sponsored scientific research and evidence-based treatments.