7 ways social media is just like hosting a partyJuly 10, 2026Check out this framework to help take the pressure off your team and help you bring the fun back into managing your practice's social media presence.
Education Center - SponsoredVector-Borne Disease Coming to a Neighborhood Near You: Which Tests to Reach For, and Why?by • AntechWhether it’s a screening to identify exposure to tick-borne pathogens, or a broad molecular diagnostic panel to help with acute disease detection or confirm the presence of genetic material, these options empower veterinary teams, guide treatment, and support antimicrobial stewardship.
VPN Plus+ Exclusive12 good ways to combat bad online reviews; or worse – a targeted attackApril 28, 2023By Patty Khuly, VMD, MBA
When clients attack: Legal options for responding to negative social media postsMarch 16, 2021No matter how experienced the veterinarian or how diligent the treatment, some clients still leave unhappy.
Post-pandemic social media marketing: What do you need to know?June 15, 2020As veterinary professionals continue to adjust to the new normal brought on by the pandemic, many are left wondering how they can effectively communicate with clients through social media.
Banfield makes suicide prevention training freeJanuary 7, 2020The veterinary suicide crisis is top of mind for many in the animal health industry, and a new initiative from Banfield Pet Hospital hopes to combat this issue head-on.
Trupanion goes all out for Veterinary Appreciation DayMay 16, 2019Veterinary professionals are going to feel all the love on Veterinary Appreciation Day, thanks to Trupanion's new campaign, which celebrates the work they do. Starting today, the pet medical insurance company is asking pet owners to share their veterinary hero stories on Instagram and Twitter using the hashtag #VeterinaryLove. Those tweets and Instagram posts will then be broadcasted live in New York City's Times Square on the NASDAQ Tower on Veterinary Appreciation Day, which will be held June 18. Trupanion is reminding owners to tag their veterinary office and share a special picture of their pet using the hashtag. The company will also be sharing the hero stories on its social media platforms and online.
Professionalism on social mediaFebruary 22, 2019Whether you actively use social media to market your skills or casually (as the majority of us do), every time you post on a site, you are leaving a lifelong impression. As such, what is your online outreach saying about you and your career?
Innovetive Petcare takes home marketing goldJanuary 22, 2019Innovetive Petcare, Cedar Park, Tex., was one of the big winners at the Animal Health Marketing Awards (VETTY), capturing two gold and one judges’ award for marketing work done for a couple of its clinics.